After Pepsi was universally mocked and derided for their Kendall Jenner spot, Heineken and the creatives at Publicis London decided to try to sell cool, refreshing drinks to people while actually acknowledging the cultural climate and the divergence of opinion that actually exists in the real world when not viewed through the eyes of a Kardashian. Yes, I work in advertising, and yes, it produces an untold amount of mind-numbing consumerist propaganda designed to make you feel bad about yourself so you'll go out and buy products to feel good about yourself again, but as far as ads go, this is pretty effective...
*Raises a glass*
Cheers!
853guy
*Raises a glass*
Cheers!
853guy