Maybe he is too humble to play that game...so he plays it for Gryphon who have been in the uber space for their whole existence.
He gets two streams - one for the Brinkmann Brand and one via Gryphon. We assume he was paid only a one off, he might have a percentage for every table sold.
This way, he has his flagship at 40 - 50k and another flagship at 150k. Both are flagships for different customer profiles.