If we talk science it probably goes like this:
Do you have an experimental design?
No: it is no science
Yes: is the design apt for what you are going to investigate?
No: invalid experimental design
Yes: is the experimental setup correct?
No: invalid results
Yes: is the analyses correct?
No: invalid results
Etc.
To conduct a well-controlled experiment is not easy.
Anybody familiar with meta-analyses knows that often reports are dropped from the analyses because of methodological flaws.
If science was easy we all are scientist.
On the other hand; does our judgement improves when our perception is influenced by all kind of factors not relevant to where it is about: sound quality.
This pic from Sean’s blog demonstrate it nicely
In both cases the big floorstanders (G,D) are preferred compared with the two smaller ones.
However, in the unsighted test the differences are much smaller.
Shows you how easily our perception is influenced.
We simply use clues irrelevant to the task.
Unsighted testing removes the clues.
Of course we are not scientist so our experiment is not well controlled so not really valid.
But I prefer a non-controlled unsighted test over a non-controlled sighted one.
Saves you a judgement based on irrelevant clues.