Magico M7 2023

owen lawlor

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Jul 30, 2010
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Interesting. The resale value of these high priced speakers is abysmal.

Q7 mk2 retail 230k. One on audiogon can't sell for 80k. LOL
XV-1. Your Wilsons are not immune to the market at the top of the higher end either. Your own Wilson Maxx 3 speaker is in the same % of retail as well. $25k for a $66 speaker. https://www.audiogon.com/listings/l...-full-range?refsource=hifishark#&gid=1&pid=12 That's roughly 37% of retail, and that's ASK on an 8/10 pair. I was close to that with my Maxx2s and they were only a couple years old. I've had many pairs of Wilson and Magico and they are roughly comparable in depreciation, with Magico taking an edge. That's why I only buy Magicos now. All part of the game.
 
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LL21

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Dec 26, 2010
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Candidly, very grateful for depreciation! Where would many of us be without it!
 

the sound of Tao

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Jul 18, 2014
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Candidly, very grateful for depreciation! Where would many of us be without it!
As long as our enjoyment of this hobby doesn’t depreciate at a similar rate. Conversely it should be said my love of music has appreciated at a fabulous rate as a return on my investment especially over the last 7 or 8 years… probably the best sign for me I’m getting something right (at last).
 
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XV-1

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May 24, 2010
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XV-1. Your Wilsons are not immune to the market at the top of the higher end either. Your own Wilson Maxx 3 speaker is in the same % of retail as well. $25k for a $66 speaker. https://www.audiogon.com/listings/l...-full-range?refsource=hifishark#&gid=1&pid=12 That's roughly 37% of retail, and that's ASK on an 8/10 pair. I was close to that with my Maxx2s and they were only a couple years old. I've had many pairs of Wilson and Magico and they are roughly comparable in depreciation, with Magico taking an edge. That's why I only buy Magicos now. All part of the game.

LOL. Yes, Wilsons's are ripoff speakers just as much as Magico. Amazing how many of these brand's speakers model's just happen to be very close in so called retail prices.
I have a few mates along with myself that refuse to buy the new Wilson speakers as they are a ripoff with unsubstantiated price increases. A nice used XLF would be great, however only one was ever sold in Australia and the guy does not want to upgrade as the new model is a rip off.

BTW - My speakers are from 2009, so pretty happy with 34%. The Magico Q7 V2 was 2015 and was supposedly the best sounding speaking in the world - now can't even sell for 30%.

Seriously, high end hifi is becoming a scam with retail prices conforming to none of the COGS + margin structures, just ever decreasing volume with ever increasing prices.
 
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LL21

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Dec 26, 2010
14,430
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As long as our enjoyment of this hobby doesn’t depreciate at a similar rate. Conversely it should be said my love of music has appreciated at a fabulous rate as a return on my investment especially over the last 7 or 8 years… probably the best sign for me I’m getting something right (at last).
Actually, enjoyment goes up with depreciation! Inverse correlation!
 
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bonzo75

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Feb 26, 2014
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XV-1. Your Wilsons are not immune to the market at the top of the higher end either. Your own Wilson Maxx 3 speaker is in the same % of retail as well. $25k for a $66 speaker. https://www.audiogon.com/listings/l...-full-range?refsource=hifishark#&gid=1&pid=12 That's roughly 37% of retail, and that's ASK on an 8/10 pair. I was close to that with my Maxx2s and they were only a couple years old. I've had many pairs of Wilson and Magico and they are roughly comparable in depreciation, with Magico taking an edge. That's why I only buy Magicos now. All part of the game.

It's amazing that both of them have trapped you into choosing one or the other and justifying the reason. If you pay much less for a third option, your musical enjoyment will vanish faster than your hifi budget.
 
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owen lawlor

Well-Known Member
Jul 30, 2010
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Seriously, high end hifi is becoming a scam with retail prices conforming to none of the COGS + margin structures, just ever decreasing volume with ever increasing prices.
Well said. It's shocking and unsustainable.
 

ecwl

Well-Known Member
Mar 20, 2021
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Winnipeg, Canada
Seriously, high end hifi is becoming a scam with retail prices conforming to none of the COGS + margin structures, just ever decreasing volume with ever increasing prices.
Hmm... While I do think there is some truth to your statements, I don't think everything can be simplified into generic statements.

Another way to think about it is this. It's free market capitalism. If it's so easy to manufacture Magico speakers and still make a huge profit at a lower price point with increased sales volumes, there is nothing to stop an entrepreneur to start a new speaker business and start building speakers with diamond coated beryllium tweeters, graphene drivers with aluminum honeycomb and carbon fibre and aluminum enclosures and undercut Magico in pricing and make a lot of money.

I like encouraging everybody who thinks things are overpriced to get into business and benefit the world by producing lower priced products and benefit themselves with the profits they believe they can still generate.
 

Elliot G.

Industry Expert
Jul 22, 2010
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I dont want to rationalize or justify anyones pricing however every thing in our world is increasing in price rapidly. For those in business you will obviously get it and for those who aren't there are a myriad of costs that are going through the roof.
I don't speak for Wilson nor Magico but I can speak for the companies I represent and sell.
Cost of money to borrow - up
real estate - up
employees - up ( and harder to find)
transportation- way up
fuel- up
insurance - way up both liability and health care
cost of raw goods- out of control on many if are available at all

Everything is out of control. When it costs 25 bucks for a pizza, 20 bucks for a chesseburger and 5 bucks a gallon we have lost our minds.
 

Al M.

VIP/Donor
Sep 10, 2013
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Hmm... While I do think there is some truth to your statements, I don't think everything can be simplified into generic statements.

Another way to think about it is this. It's free market capitalism. If it's so easy to manufacture Magico speakers and still make a huge profit at a lower price point with increased sales volumes, there is nothing to stop an entrepreneur to start a new speaker business and start building speakers with diamond coated beryllium tweeters, graphene drivers with aluminum honeycomb and carbon fibre and aluminum enclosures and undercut Magico in pricing and make a lot of money.

I like encouraging everybody who thinks things are overpriced to get into business and benefit the world by producing lower priced products and benefit themselves with the profits they believe they can still generate.

Good point.
 

joey_v

Well-Known Member
Nov 30, 2015
264
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273
LOL. Yes, Wilsons's are ripoff speakers just as much as Magico. Amazing how many of these brand's speakers model's just happen to be very close in so called retail prices.
I have a few mates along with myself that refuse to buy the new Wilson speakers as they are a ripoff with unsubstantiated price increases. A nice used XLF would be great, however only one was ever sold in Australia and the guy does not want to upgrade as the new model is a rip off.

BTW - My speakers are from 2009, so pretty happy with 34%. The Magico Q7 V2 was 2015 and was supposedly the best sounding speaking in the world - now can't even sell for 30%.

Seriously, high end hifi is becoming a scam with retail prices conforming to none of the COGS + margin structures, just ever decreasing volume with ever increasing prices.
I understand, high end is priced up there.

With regards to these large speakers, it’s not just cost, it’s the right room for it. I would say, what would stop me from purchasing a Q7mk2 is the logistics of it and the lack of a good size room on my end. It’s not going to be easy to move that size unit without dealer support. I would say that’s probably another reason why they take a significant depreciation hit.
 

joey_v

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Nov 30, 2015
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Back to the M7… my gut tells me that the speaker will likely be a M version of the Q7.
Similar size and structure. Looks like the real estate is similar for the location of drivers as well?
 

Audiohertz2

Well-Known Member
Jun 8, 2023
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I understand, high end is priced up there.

With regards to these large speakers, it’s not just cost, it’s the right room for it. I would say, what would stop me from purchasing a Q7mk2 is the logistics of it and the lack of a good size room on my end. It’s not going to be easy to move that size unit without dealer support. I would say that’s probably another reason why they take a significant depreciation hit.

How large a room would be necessary for a Q7 , as Q6 really doesn't require a large room ..!
 

SuperDave

Well-Known Member
May 12, 2017
252
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Texas
It could be some camera phone trickery there. My wife notices some distortion toward the edges of her pics:eek:. Wonder what it would look like if the models were switched.I've seen the M6 in person, never seen the Q7
 

Audiohertz2

Well-Known Member
Jun 8, 2023
587
332
70
Very similar driver complementation , only slightly larger woofers and cabinet ..

The Driver on top of tweeter was necessary to keep tweeter height the same while adding the larger drivers ..!
 

exupgh12

Well-Known Member
Jul 30, 2019
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Q7 is bigger and much heavier than M6, just look at the specs.

Q7 Dimensions:
60"H x 32"D x 15"W
(152cm x 81cm x 38cm)
Weight: 750 lbs. (340 kg)

M6 Dimensions:

57"H x 26"D x 20W
(143cm x 66cm x 51/38cm)
Weight: 390 lbs. (177kg)


In the context of the ongoing discussion concerning production costs, it's evident that the expenses for most items have risen. Nonetheless, when considering high-end prices, it certainly feels to me, and I would venture to say it seems, that inflation has surpassed the price increases in other product categories.
 

ecwl

Well-Known Member
Mar 20, 2021
216
182
113
Winnipeg, Canada
IMG_1008.jpeg

Interesting new photo from Facebook & X showing M9, M7, M6, M3, M2 side by side.
It does look like M7 will probably have 2 x 9”, 1”, 5”, 2 x 11” drivers.
And to me, the M7 looks huge. Probably taller than the Q7?
 
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joey_v

Well-Known Member
Nov 30, 2015
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M7 looks big
Tweeter looks slightly lower than on m6 and on par with m2
It has a concave baffle while the lower m series are straight
 

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