How does the business model of Consumer Reports work without advertising? There must be some big publisher backing them somehow.
Consumer Reports is wholey supported by subscriptions and contributions. no advertising or corporate sponsorships. they won't even respond to questions.
which does not make them always correct or even qualified to recommend anything.
but they are independant....and not 'soiled'.
personally i have less than zero use for Consumer Reports. but they are what they say they are. they are typically kind to the products i sell, for whatever that is worth. i still have no use for them.