You have no idea whether either of those “reviews” were made-to-order for compensation or not. You have no idea if either reviewer is friends with, or associated with AudioNote UK. You have no idea if either has pre-existing bias (positive or negative) to either manufacturer.
Even if both reviewers were in fact independent, had no knowledge (so no pre-conceived bias) of either product (unlikely, if audio reviewer’s) and had written with totally altruistic intentions, the small sample size based upon one event should not have validity to anyone with a basic understanding of scientific inquiry.
Unfortunately, we see too many people becoming convinced of the validity of something they read in print (on the internet) having no more evidence than one or two people saying such to be a fact. Web sites like
https://www.factcheck.org/ work full time to try and dispel the agonising paradox of ambiguous and contradicting expert opinion’s (or outright lies) that relate to politics. Hopefully, we won‘t have to form our own!
There is a lot to your post to unpack.
I admire you for using fact checks in politics because it would be good to attain facts before making assumptions. What puzzles me is that you make a bunch of assumptions, intentional or not, that a positive review for AN UK means that the reviewers were friends with AN UK or paid off "compensation or not."
Let's try to assume these are honest people with an honest assessment of what they heard UNTIL such time as there are "facts" in evidence to suggest these reviewers are crooked. To suggest otherwise is libel.
Bias is certainly true but that goes for everyone including everyone in this thread and the entire world. The reviewer here noted that he LOVES Avantgarde speakers and was excited to have his fellow reviewer listen to them. He was positively biased toward the room going in.
Personally, I do not put stock into any rooms that sound bad at an Audio Show - Shows are heavily compromised listening environments - hell most homes and dealers are heavily compromised listening environments. The fact that Kondo Avantgarde sounds poor according to a couple of reviewers at ONE audio show means nothing. My reaction wasn't really about the results of Kondo - my reaction was more to the results that both reviewers really likes the sound of AN UK in the same show conditions (perhaps worse seeing the room) and in spite of that impressed them.
Perhaps I am more positive - I hope for good sound from every room. If you can muster good sound at a show you're doing something - if the sound is poor then we have to have the impartiality to realize that shit happens and it could be the result of any number of issues.
Earlier I noted my Devil's Advocate response that the same "slack" is rarely afforded to AN UK that is given to many others because of a system approach vs a non-system approach. That's why I preceded what I wrote with "Devil's Advocate."
Lastly, when looking at products from afar and putting stock into reviews - one should do one or both of the following:
1) Choose reviewers who hear things the way you hear things.
* So if you hear things like Art Dudley you would listen to him more than perhaps a Michael Fremer.
2) Go with the number of reviews - How many positive reviews from how many reviewers putting their real name behind what they say? (as opposed to forumers who could be anyone)
* If a product continually gets strong reviews from many reviewers in many magazines continuously then it should be an indication of higher-than-average quality.
I'd also add
3) Longevity - if the product keeps selling well decade after decade after decade then it has staying power in the sense that it is still desirable (as opposed to many items with a 4-6 year review cycle refresh ). How many products have staying power? How many products are listed in their discontinued section - if anyone was buying them they would not be discontinuing them. So were they really all that good? (maybe but the question is certainly worth asking yourself).
If you have a combination of all three - you're probably doing something quite well.