Many of the guys who post here constantly tend to be in the industry, directly or indirectly. They may not want my message getting out. I cross-post many of my thought-provoking topics to other forums, where they don’t elicit this foaming-at-the-mouth response that seems to come from a half-dozen or so people here. The responses there are, in fact, met with honest gratitude and foster deep conversation. This is my audience. The industry can no longer control the narrative.
Despite spending less money advertising in 18 months than my top three competitors spend in a single month (each), SR is one of the few companies in our space that is growing year over year since Covid, when our customers were forced to stay home and were showered with billions of free dollars. Now in 2025, we are set to take dominant market share.