Purple, I'm pretty good at. Orange, sometimes I miss.
I'm brand insensitive. Example: About 10 years ago Zu made a speaker called Essence, incorporating a ribbon supertweeter. Not only was I then (and still) a Zu crossoverless advocate, but also personally friendly with the founders. I thought the Essence was a big fat mistake for them. But it was THE Zu speaker that got the cover of Stereophile!. At the time, Sean Casey had a cofounder in the company who pushed for making a "hifi" speaker. They succeeded. I dissented publicly. The person running Zu then, a hired CEO (not Sean Casey), threatened to sue me. It made no difference to me. My view of the Essence held, even while I was able to unconditionally endorse the rest of the line.
Circa 1986 or 87, I had a close friend who was a high end audio dealer. One day I was at his store when his first pair of Duntech Sovereigns showed up. He was a Threshold (Pass), Krell, Jadis, Magneplanar, Apogee, ProAc, NYAL, VPI, McIntosh, Conrad-Johnson, et al dealer. Those big ridiculous towers got wheeled in with great anticipation. Absolute Sound was shouting praises. Stereophile too. Unpacked. Setup. People raved. But all their artificiality and ludicrousness was immediately exposed for their anathema to music, at least to me. But cash didn't care. I can't count the number of people who later, after I was well out of the business, rang my phone to find a path out of the "most expensive popular brands" they committed to, when they realized the musical mediocrity of what they bought, even if material build was very high.
Krell almost single-handedly broke what was viable about the high-end audio economy in the '80s. That masculine-audio-jewelry-regardless-of-sound aesthetic funneled money but broke the relationship between high fidelity, customers, and gear. After that, a consumer couldn't trust that spending delivered commensurate music. The consumer could expect that expenditure commanded respect from certain people who often didn't know anything at all about musical fidelity. The two were not the same, and that remains so. I have half a century in this interest; from what I hear, fewer than half of the brands in what we call high-end audio have any real interest in music reproduction fidelity. Among those that do, there's a lot of room for debate on approaches. YG has a point-of -view, and I think that's good. I think the same designer pushing for same goals through different means would likely accomplish even more. But he's among the good guys in this.
You can hear what I say I hear. You just have to train your brain and pay attention. Simple as that. There is no such thing as a Golden Ear. It's the attentive brain that matters. Nothing else.
As the late, great Tasso Spanos (Opus One, Pittsburgh, PA) once said to me, "...Phil, if you pay enough attention to what Henry Kloss made great in a KLH Radio (later, Advent), you will understand what will be great at 100X that cost...." If the meaty midrange isn't natural, holistic and right, nothing else matters. YG could get it right focusing on getting the meaty midrange right without throwing away the bass performance and top end he's already attained.
Phil
Resentfulness and bitterness have never been a good help to analyze an whole - the same way of excessive love for or too deep involvement in the hobby, I must say. Surely there were sad cases of poor sounding, bad quality products, deception and even fraud in the high-end industry in the last 50 years. But, excepting those few cases most of these people were enthusiasts of sound reproduction and properly used equipment of the "most expensive popular brands" as you say could create great experiences and plenty of happy owners. If you have doubts, just read our several treads on "equipment I have loved in the past" or " equipment I regret having sold" or "great past experiences". I do not consider people are misguided just because we have different preferences - we can learn a lot from them.
Along decades every brand had a poor case, an infelicitous or wretched model - but IMHO with the participation of good dealers and proper advice most equipment could and can be incorporated in excellent sounding systems, far away from musical mediocrity, provided it matches owner preferences and room. But this is an hobby ruled by small differences that become hyperbolic - we all have some kind of prejudice and I have found that in this hobby swimming against the tide seldom is successful. We must believe in the trend we are following, permanent skepticism kills any hope of illusion. It is why I would like to read more from KeithR in this thread.