Joe,
I am not hiding my head in the sand. There are certainly lots of ideas and lots of complaining but one has to look at the reality of this.
THere obviously is a demand for reviews whether they are online or in writing. I have personally expressed my thoughts to TAS, WBF and others about video. I personally believe that video is the way to go and even am trying to do a bit with my own channel that is not about the gear but rather about the people in the Industry. I dont really have the time nor the absolute desire to be a YTuber full time and have a face for radio
If one is to really examine the process, which my friends and I have on numerous occasions, there are no easy solutions.
1). MONEY- it cost money to do this and this is a small to undercapitalized industry. Small companies have a very hard road to exposure
2) Qualifications- who determines them? what are they? YOu mentioned the YT guys. DOes anyone know what they know? what qualifications they have? would you take fine dining advise from the guy at the McDonalds drive in window? Do they know anything about music?
3). Can you write or speak and address yourself? I watched a lot of YT during Covid. I persoanlly don't think any of the people there are anything but enthusiastic hobbiests with little to no experience in the High End and that is the area that we are talking about. I personaly and I think most here dont care either about mid fi as that is another subject. Can you really explain and viewers understand what you are saying and why?
I am not trying to attack them only tell you what I know from meeting them and dealing with some. Still very early in the experience process lets leave it at that
4) agenda- who is going to decide how this all works? Its not me. What is a review? what are the parameters? Family Room lol, dedicated room, reference systems? whats the process that will fufill all. I was friends with HP. HE was a mentor to me when I was younger HAHA . Harry took his readers on a journey, gave them a language, and was a great writer he made it fum. HP was a huge music lover and had a lot of knowledge of Classical music. Whatever I know about Classical came form HP, I showed him a lot of what I liked which was rock. THis made it fun for all. Back then all the industry was learning along with HP and sadly the whole thing got run off the rails a bit becasue of MONEY and the lack of it.
5) Who are the good guys? I agree that all are not the good guys. This is true with the review process, the manufacturers, the distributors, the dealers and the customers. Many masters to serve and many who get angry when its not them. It seems the ones that complained are the ones that didnt have the access. In the end it became way to much.IMO
I have 50 years in and I dont see a viable simple solution. Succesful people who are not in the business want things to work their way, they believe they know better, they believe they are right, and they have trouble accepting the way things are or even trying to fix them. ZThis is not just audio its the way we live and exist. I can give you ideas however who will fund them ? who will invest a lot to get back little?
Last thing . I appreciate some of the guys doing video and they may be great at some time but for people to follow and pay them when they have very little experience, no ability to communicate what they are hearing and just saying I like this and I dont like this IMO does not help the majority of serious HE buyers like yourself.
I suggest if you want to go read the first 20 or so issues of TAS and see and learn what HP was and what he tried to do in a differnt era. Robery Harley is an honorable, smart, experienced person. He is IMO doing the best he can under the situation that exists . If I did not feel that way I would not have given our products to him, would have not spent the effort and money to go there , have Oliver come from Germany and hire Stirling Trayle to assist us.
My father taught me this. Its really important to do your research as whom to buy from, whom to learn from, whom to trust . I dont think that most follow this today and many want a permission slip to buy something( like a reviewers endorsement or a survery on wbf) and many are easily swayed by a good deal rather than work.
Each of us can decide whats important and who and what to learn Joe.